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Archive for the ‘Kamut’ Category

Silver Hills Bread Packaging

with 2 comments

Hooray for great blends of design and food!

There’s already quite a buzz about this bread packaging, but I just had to add it to the bestgroceries list. The re-design, by Karacters, won a Bronze Lion award in the design category at the 2009 Cannes International Advertising Festival in France. It’s a great combination of playful illustration, bright colors, matte texture, and catchy titles.

Now I just want to know where to buy Silver Hills Bread in NYC. Does anyone know where it is sold? (FYI – bestgroceries is boycotting Whole Foods right now….)

P.S. There’s a Kamut product here: it’s called “The King’s Kamut.”
P.P.S. Enjoying Karacter’s Klog (that’s their blog).

Written by Sarah Froelich

August 19, 2009 at 5:56 pm

Happy Herbert’s Kamut

with 3 comments

Happy Herbert’s Ancient Grains Kamut Pretzels have a great name. They even taste quite good. But don’t be fooled, Kamut is not necessarily an ancient grain. I was greatly disappointed to learn that Kamut is a brand and a registered trademark. This was just not as exciting of a history as I thought it might be when I purchased the bag of pretzels at the natural foods store near my office.

After consulting the Kamut website, I couldn’t help but feel that the Kamut or Khorasan industry was trying to convince me that this product is ancient, even though it is officially traced back to 1949. Not sure I feel this qualifies as ancient. Maybe ancient-inspired?

However, I am pleased to know the Kamut Khorasan industry is working to cultivate organic agriculture and support organic farmers. But, personally I would like to know more about how much of this grain is imported, because organic or not, transportation of even ancient-inspired grain ought to be minimized.

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Written by Sarah Froelich

March 20, 2009 at 12:46 am

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